Menomonie DECA has had one of the best years yet. In April, seven students from Menomonie High School competed in Atlanta, Ga. for the DECA International Career Development Conference. They qualified as a result of performances at the state Career Development Conference held in early March at Lake Geneva where 15 students represented Menomonie.

DECA is an organization that strives to educate students in the areas of marketing, finance, hospitality, and management. DECA’s mission is to prepare emerging leaders and entrepreneurs for careers in those business areas in high schools and colleges around the world. Founded in 1946, DECA has impacted the lives of more than 10 million students, educators, school administrators and business professionals.

At the state conference, students competed in written and series events. Prior to the competition, students wrote a 5-page, 11-page, or 30-page project that included recommendations for either a campaign they executed or an existing business and presented their ideas to a judge at the state conference.

For the role-play event, competitors are given a case study and are then required to present their solutions to the scenario at hand. Students also took a written test in one of the four cluster areas — marketing, finance, hospitality, and business management — that corresponds to their respective category.

At the state conference, MHS participants won the following awards:

  • Erica Kinnard: first place for Gold Student; second for both her Fashion Merchandising Promotion Plan and for Automotive Services
  • Ireland McRoberts and Corinne O’Dell: third for Mr. Menomonie, their Community Service project
  • Emma Levendowski and Delaney Bignell: third for Stang Nation sign sales, their Learn and Earn project
  • Levendowski and Ally Neidermyer: fourth for School Based Enterprise with their school store planning project
  • Mackenzie Brooks: fifth for Human Resources Management
  • Trent Weber medaled in a role play for Principles of Marketing
  • Ally Neidermyer was a top 10 finalist for Quick Serve Restaurant.

The state MHS DECA team competitors also include Ally Register, Journey Winsand, Chloe Oehler, Conner Rose, Sam Sleichert, Jenna Weber and Megan Danzeisen. McRoberts, O’Dell, Levendowski, Bignell, Kinnard, Neidermyer and Brooks all earned spots to compete at the international conference.

As a chapter, Menomonie DECA was also recognized for many awards for the students outstanding involvement and participation throughout the year. Some include recognition as a Gold Level Chapter, Acts of Kindness, 100 Hours of Community Service, Trick-or-Can, and being a MDA contributor.

The School-Based Enterprise at Menomonie High School was among 391 in the United States achieving Gold Level Certification this year. Neidermyer and Levendowski worked on the certification with the assistance of their advisor, Kayla Oliver. The school-based enterprise at MHS, called The Stable, has operated for three years in its new location.


Dunn County News editor

Barbara Lyon is the editor of The Dunn County News in Menomonie, WI.

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