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The adventure began, Menomonie dweller and UW-Stout emeritus faculty member David Tank said, when his photos of historic Menomonie postcards began appearing in The Dunn County News.

“After a half-dozen or so ended up in the paper, people started saying, ‘I’m cutting those out and sticking them in a scrapbook. Are you ever going to make a book out of those?’” Tank remembered.

Having retired from teaching writing and mass communication at UW-Stout in 2016, Tank said he jumped at the chance to practice what he’d taught over the years.

His first book was called “Postcards from the Past: Then & Now Pictures of Menomonie, Wisconsin.” He’s since gone on to create “Postcards” books for Dunn County, Eau Claire and most recently, Chippewa Falls.

But Tank isn’t just finding antique postcards. He has a unique approach to showcasing the history of northwestern Wisconsin: Next to a postcard illustrating a building or landscape, he shows a photo of the exact same location, taken present-day.

“I begin with a historic postcard, find the exact spot where the original photographer stood then re-shoot the same scene,” he said.

The result is a fluid visual showcase of Chippewa Falls history, one that Tank will officially launch on Thursday, Nov. 30 at 6:30 p.m. at the Chippewa Falls Public Library, 105 W. Central Street. The 100-page book also includes maps of where each photo was taken, letting readers follow the postcards’ path themselves.

“I’m trying to be very precise, almost like a time-traveler,” Tank said. “If the original photographer was transported to today, what would he see through the camera lens?”

Tank began the book two years ago, purchasing postcards from the early 1900s to the 1940s from eBay featuring Chippewa Falls spots. He’s had them shipped from as far away as foreign countries.

A year of shooting the contemporary photos followed. Tank remembers his months photographing Chippewa Falls fondly, praising its residents for their pride and dedication to the town’s history.

“The people have been so marvelous in helping me figure out where the pictures were taken. They’ve literally invited me into their homes to look at pictures, even onto the roofs of buildings to help me duplicate a photo,” he said.

Several well-loved spots make a debut. The Heyde Center for the Arts, the Leinenkugel Brewery, the NSP dam and the Highway 124 bridge stand out. Irvine Park particularly appealed to Tank, who called it a “photographer’s dreamscape” in its early years.

The book has met with success, Tank said, especially with audiences who followed his journeys through Menomonie, Dunn County and Eau Claire. He’s started a similar project for his hometown of Fond du Lac, and may begin a book on Wisconsin Dells.

But for now, Tank is promoting the Chippewa Falls edition, and his event at the public library on Nov. 30 will offer a behind-the-scenes look at the book’s creation for history buffs and local photographers.

“It’s been a very fun project to work on,” Tank said.

“Postcards from the Past: Then & Now Pictures of Chippewa Falls, Wisconsin” retails for $24 plus shipping and handling at Visit the website for a 20-page preview of the book. It is also available at Bookends on Main at 214 Main Street East in Menomonie, at the Nov. 30 launch event at the Chippewa Falls Public Library and at the Chippewa County History Center at 123 Allen Street.


Chippewa Herald reporter

Sarah Seifert reports for the Chippewa Herald. Contact her with tips or story ideas at 715-738-1608 or at

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