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'It's pretty surreal': Loopy's Grill & Saloon celebrates 25 years in Chippewa Falls
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'It's pretty surreal': Loopy's Grill & Saloon celebrates 25 years in Chippewa Falls

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William "Loopy" Kleich

William "Loopy" Kleich has owned Loopy's Grill & Saloon in Chippewa Falls for the past 25 years, building onto the business year-after-year.

A staple of Chippewa Falls is celebrating an important milestone.

Loopy’s Grill & Saloon, a bar/restaurant, is celebrating its 25th anniversary in 2022. Purchasing the building in 1997 when it was just a rundown roadhouse, owner William “Loopy” Kleich said owning the business for so long has been an incredible journey.

“I have no idea how 25 years went by so quickly, it’s pretty surreal,” Kleich said. “I refer to Chippewa Falls as heaven when I talk about it outside of the area. This is my home and I’ll never live anywhere else. We probably could have made a lot more money building a dome somewhere else, but this is home to me and I couldn’t have done it anywhere else.”

Serving a wide variety of menu items such as salads, sandwiches, wraps, burgers, pizza and fish, Loopy’s has earned a spot as a Chippewa Falls mainstay through endeavors such as building an event dome to host gatherings during cold winter months. The dome holds 500 patrons comfortably and is unheard of in a market as small as Chippewa Falls.

Loopy's Chair

The over-sized lawn chair in the Loopy's parking lot is a popular attraction at the bar/restaurant.

Loopy’s has changed immensely over the course of 25 years, when the location did not even feature a kitchen. In the quarter-of-a-century since opening the original Loopy’s Grill & Saloon, Kleich and his staff have added two kitchens, paved the once gravel parking lot, built the event dome and welcomed thousands of patrons through their doors.

“It’s simply just one of the best bars in town,” regular John Stein said. “We try and make it out there as much as we can and it is a great experience every time.”

To celebrate their anniversary, Loopy’s hosted a 25th anniversary party last Saturday which featured live music and a collection of over 1,000 photos consisting of the entire history of the location.


Beyond celebrating their own success, Kleich said being able to consistently give back to various causes in the Chippewa Falls community has been the most rewarding aspect of owning the bar/restaurant for the past 25 years.

“Being able to give back to the community now is something we are immensely proud of,” Kleich said. “I’m in a position now that I can do more of that, and that’s what I love to do. It’s my favorite thing to do and hopefully we can do more of it going forward.”

Loopy’s will continue to celebrate their 25th anniversary for the rest of 2022, reflecting on their history and building to ensure they remain for at least another 25 years. For more information on the business you can visit their website


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